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Reportedly: Instagram shares 79 percent data with other Companies

pCloud’s latest report claims Instagram shares 79 percent data with other Companies and uses 86 percent data for own marketing benefits.
pcloud collected data based on App Store’s new privacy labels, and their latest research suggests that Instagram and Facebook share the most amount of user data with third-party companies and also use it massively for their own marketing benefits. Apart from this, pclouds praise apps like Signal, Netflix, Clubhouse, Skype, Microsoft Teams, and Google Classroom for collecting no data at all, making them the safest apps to use on the App store. While social media apps like Facebook and Instagram are said to be really invasive, BIGO,LIVE and Like are listed to be amongst the 20 safest apps to use, collecting just 2 percent of user’s personal data.
According to Cloud Storage firm pcloud, Instagram is the most offensive app. It is shocking that the pcloud has recently reported that 79 percent of your personal data with third-party Companies including everything from purchasing information, personal data, and browsing history. It also uses 86 percent of your data to sell you more of the Facebook group’s own products and serve you relevant ads on behalf of others.
Facebook is reported to come in second, whereas apps like Signal, Clubhouse, and Netflix do not share your data with third-parties or use it for marketing at all.
As stated earlier, Instagram shares 79 percent data with other Companies and uses 86 percent data for the group’s own marketing benefits. Facebook comes in second by sharing 56 percent of data with other companies and collects 86 percent of data for its own benefit. The data shared with third-parties include everything from purchasing information, personal data, and browsing history. “No wonder there’s so much promoted content on your feed. With over one billion monthly active users it’s worrying that Instagram is a hub for sharing such a high amount of its unknowing users data,” the company says on its blog.
LinkedIn and Uber Eats both are listed to sell off 50 percent of data to third-parties. pcloud says that You Tube sends 42 percent of your personal data elsewhere.
pcloud came to this conclusion by analyzing many of the possible 14 data categories each collects under Apple’s ‘Developer’s Advertising or marketing’ section. Facebook and Instagram are again the worst offenders here as they use 86 percent of your personal data to market their own products, followed by Klarna and Grubhub, which use 64 percent of your data each, followed by Uber and Uber Eats, both use 57 percent of your personal data.

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Written by Pranita Giri

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